Industries Overview
Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
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Learn More →Livestreaming Retail Ecommerce
Total Retail
Ecommerce
Mcommerce
Physical Retail
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketer, June 2023 - October 2023
Note: includes products or services ordered via online video streams where the presenter demonstrates and discusses the offering and answers audience questions in real time; includes purchases via any device, regardless of the method of payment or fulfillment; excludes travel and event tickets and virtual items gifted by viewers to presenters; excludes Hong Kong
Additional Note: Livestream sessions can take place on an ecommerce website or a social media platform.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues of major online retailers, consumer online buying trends, and macro-level economic conditions.
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