Industries Overview
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Learn More →Digital Retail & Food Services Transaction Value
by Digital Transaction Value
by Total Transaction Value
Users
by Age
by Generation
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Data Table
Source & Notes
Source: Insider Intelligence | eMarketer, August 2023 - October 2023
Note: transactions made for products or services ordered over the internet; includes food services and drinking places sales; includes sales taxes; excludes travel and event tickets, payments (such as bill pay, taxes, or money transfers), gambling, and other vice goods sales; includes desktop/laptop, mobile and tablet purchases
Methodology: Estimates are based on the analysis of data from the US Department of Commerce and the Federal Reserve, estimates from other research firms, reported company revenues, historical trends, consumer buying trends, and macro-level economic conditions.
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